About Shadow Productions

First and foremost, thank you for supporting the incredible athletes and community that make up this unique sport. Competing on stage requires discipline, passion, and heart—qualities few possess and even fewer master. Those who step on stage deserve recognition for their tireless work and personal transformation, and it’s an honor to support each of you.

While I had the opportunity to compete briefly, my time on stage was cut short due to a combat injury that required spinal surgery. Though I could no longer compete alongside my peers, my commitment to this sport didn’t end—it simply evolved. I shifted my focus from competition to promotion, ensuring athletes have a platform worthy of their efforts.

Over the past decade, I’ve been deeply involved with the NPC Vancouver Open and the former Vancouver USA Natural Championships, supporting the athletes, friends, and families that make this community feel like home. My roots are here—I was born in Portland, raised in Vancouver, and graduated from Hudson’s Bay High School, just minutes from the venue. Today, I continue this journey alongside my wife, Rebecca, who shares in this passion and helps make this show possible. Between the two of us, we are raising a blended family of nine amazing children. Life is full, loud, and beautiful—just the way we like it.

I proudly served over 21 years in the U.S. Army, including a deployment to Iraq as a Combat Engineer. I retired as a Senior Non-Commissioned Officer and carry forward the values of discipline, resilience, and service. Those same qualities are reflected in the athletes we support. In every competitor, I see the same grit and commitment I’ve seen in the soldiers I served beside.

It’s a privilege to promote the Vancouver Open, a show that honors not just physical excellence, but the strength of spirit it takes to get there. Whether you’re stepping on stage, cheering from the crowd, or supporting someone on their journey—thank you. This sport is about community, perseverance, and celebrating the best in each other.

With deep respect and admiration,

Wade Lowery
Shadow Productions
Promoter, NPC Vancouver Open

About Shadow Productions
About Shadow Productions

John Smith, had Faith in an over weight young man when I had little faith in myself. As my personal trainer he challenged me to step on Stage at the Vancouver Open, he said “you commit to it and I’ll step on stage with you.”

3 months later I step on stage at the 2007 NPC Vancouver Open. That Day in 2007 one man’s Faith changed another Man’s Life.

“Lift where you stand”

I’m Honored to now Promote the Vancouver Open and help to impact the life’s of men and Women a crossed our Great Nation.

Thank you John Smith.

Presenting John SMITH with the Lifetime Inspiration Award at the 2019 Vancouver Open

Competitor Resources

NPC
Northwest Competition Color
Hair and Makeup
Mark Mason Media